Deliverables

Desktop Web app

Icon & Illustration

Project timeline

2024

What we do

UX Research

UI Design

UX Design

Bloggo is an AI-powered automation platform for blog creation, designed with advanced features to enhance your content workflow.

Bloggo is an AI-powered automation platform for blog creation, designed with advanced features to enhance your content workflow.

Bloggo is an AI-powered automation platform for blog creation, designed with advanced features to enhance your content workflow.

Bloggo is an AI-powered automation platform for blog creation, designed with advanced features to enhance your content workflow.

Bloggo is an AI-powered automation platform for blog creation, designed with advanced features to enhance your content workflow.

Service

MVP

Objective

Bloggo aims to revolutionize content creation by providing an AI-powered platform that simplifies research, drafting, and review through intelligent automation but still need expert touch. With a user-friendly interface, it streamlines complex workflows while maintaining clarity, control, and professional quality, enabling creators to produce high-performing, accurate, and trustworthy content with greater efficiency.

The Challenge

The primary challenge in the design process was that Bloggo had only one comparable solution in the market, requiring us to build the user experience entirely from the ground up. Instead of replicating what already existed, we create a platform by addressing the gaps and limitations of current tools. We focused on delivering a product that is more intuitive, reliable, and scalable one that consistently exceeds user expectations. By striking the right balance between innovation and usability, making Bloggo more user-friendly choice for professional content creators seeking SEO-optimized, high-quality blogging solutions.

The Solution

To address these challenges, we grounded our work in research and benchmarking, then iterated style of design. We took a two-pronged approach: refreshing the visual to strengthen information hierarchy, and elevating the end-to-end experience to be more accessible, adaptable, and low-effort to use. This reduces cognitive load while giving users meaningful control. By blending AI-powered automation with the ability for users and domain experts to review and refine articles. Together, these choices clearly differentiate Bloggo from the market’s main competitors.

Simple Dashboard with Advanced Functionality

The Bloggo dashboard is built to maximize productivity, giving users a clear, organized space to manage projects, generate articles with AI, and track progress with ease. With a refreshed visual hierarchy and intuitive UI, the platform reduces complexity while keeping full control in the hands of users.

Simple Dashboard with Advanced Functionality

The Bloggo dashboard is built to maximize productivity, giving users a clear, organized space to manage projects, generate articles with AI, and track progress with ease. With a refreshed visual hierarchy and intuitive UI, the platform reduces complexity while keeping full control in the hands of users.

Simple Dashboard with Advanced Functionality

The Bloggo dashboard is built to maximize productivity, giving users a clear, organized space to manage projects, generate articles with AI, and track progress with ease. With a refreshed visual hierarchy and intuitive UI, the platform reduces complexity while keeping full control in the hands of users.

Every element is crafted to deliver a low-effort, high-impact experience. This thoughtful UI design ensures that users can focus on strategy and storytelling, while Bloggo handles the heavy lifting of research, drafting, and optimization.

Every element is crafted to deliver a low-effort, high-impact experience. This thoughtful UI design ensures that users can focus on strategy and storytelling, while Bloggo handles the heavy lifting of research, drafting, and optimization.

Every element is crafted to deliver a low-effort, high-impact experience. This thoughtful UI design ensures that users can focus on strategy and storytelling, while Bloggo handles the heavy lifting of research, drafting, and optimization.

Notification center is designed to keep the user fully informed and in control of their workflow. Every update whether it’s an article edit, comment, or review will be appears in a clear, organized feed that reduces clutter and ensures nothing important gets missed. The system balances simplicity with flexibility, giving users a low-effort way to stay on top of collaboration and progress.


This thoughtful design transforms notifications from a distraction into a productivity tool, helping teams manage feedback, track revisions, and move projects forward with confidence. By streamlining communication inside the platform, Bloggo minimizes reliance on external tools, keeping the entire content creation process efficient and centralized.

Notification center is designed to keep the user fully informed and in control of their workflow. Every update whether it’s an article edit, comment, or review will be appears in a clear, organized feed that reduces clutter and ensures nothing important gets missed. The system balances simplicity with flexibility, giving users a low-effort way to stay on top of collaboration and progress.


This thoughtful design transforms notifications from a distraction into a productivity tool, helping teams manage feedback, track revisions, and move projects forward with confidence. By streamlining communication inside the platform, Bloggo minimizes reliance on external tools, keeping the entire content creation process efficient and centralized.

Notification center is designed to keep the user fully informed and in control of their workflow. Every update whether it’s an article edit, comment, or review will be appears in a clear, organized feed that reduces clutter and ensures nothing important gets missed. The system balances simplicity with flexibility, giving users a low-effort way to stay on top of collaboration and progress.


This thoughtful design transforms notifications from a distraction into a productivity tool, helping teams manage feedback, track revisions, and move projects forward with confidence. By streamlining communication inside the platform, Bloggo minimizes reliance on external tools, keeping the entire content creation process efficient and centralized.

Effortless Blog Creation Made Simple

The core objective of Bloggo was to transform the traditionally complex process of blog creation into a smooth, intuitive experience. Our main challenge lay in designing a user interface that prioritized user experience while combining advanced automation with simple, user-friendly workflows. The goal was clear: allow users to input URLs, let the AI handle research, data extraction, and drafting while still giving them clarity, control, and quality at every stage.

Effortless Blog Creation Made Simple

The core objective of Bloggo was to transform the traditionally complex process of blog creation into a smooth, intuitive experience. Our main challenge lay in designing a user interface that prioritized user experience while combining advanced automation with simple, user-friendly workflows. The goal was clear: allow users to input URLs, let the AI handle research, data extraction, and drafting while still giving them clarity, control, and quality at every stage.

Effortless Blog Creation Made Simple

The core objective of Bloggo was to transform the traditionally complex process of blog creation into a smooth, intuitive experience. Our main challenge lay in designing a user interface that prioritized user experience while combining advanced automation with simple, user-friendly workflows. The goal was clear: allow users to input URLs, let the AI handle research, data extraction, and drafting while still giving them clarity, control, and quality at every stage.

The solution was built around a thoughtfully structured UI that makes automation approachable and transparent. Users can input insights from their own websites and compare them with competitor sources, while Bloggo’s system organizes the information into a ready-to-edit draft. This approach creates an effortless experience through an interface that emphasizes clarity and simplicity. The clean content layout reduces cognitive load, while built-in pro tips make it easy to navigate and use the platform’s features.

The solution was built around a thoughtfully structured UI that makes automation approachable and transparent. Users can input insights from their own websites and compare them with competitor sources, while Bloggo’s system organizes the information into a ready-to-edit draft. This approach creates an effortless experience through an interface that emphasizes clarity and simplicity. The clean content layout reduces cognitive load, while built-in pro tips make it easy to navigate and use the platform’s features.

The solution was built around a thoughtfully structured UI that makes automation approachable and transparent. Users can input insights from their own websites and compare them with competitor sources, while Bloggo’s system organizes the information into a ready-to-edit draft. This approach creates an effortless experience through an interface that emphasizes clarity and simplicity. The clean content layout reduces cognitive load, while built-in pro tips make it easy to navigate and use the platform’s features.

A simple change, significant impact

The Bloggo editor is more than just a writing tool it’s a complete content optimization workspace built for creators, agencies, and businesses aiming to outperform their competitors. For users who struggle to find the right keywords or identify content gaps, Bloggo provides powerful AI-driven analysis that pinpoints missed opportunities. By selecting a single word, sentence, or paragraph, creators can instantly detect gaps compared to competitor articles and receive tailored suggestions to improve readability, SEO, and overall impact.

A simple change, significant impact

The Bloggo editor is more than just a writing tool it’s a complete content optimization workspace built for creators, agencies, and businesses aiming to outperform their competitors. For users who struggle to find the right keywords or identify content gaps, Bloggo provides powerful AI-driven analysis that pinpoints missed opportunities. By selecting a single word, sentence, or paragraph, creators can instantly detect gaps compared to competitor articles and receive tailored suggestions to improve readability, SEO, and overall impact.

A simple change, significant impact

The Bloggo editor is more than just a writing tool it’s a complete content optimization workspace built for creators, agencies, and businesses aiming to outperform their competitors. For users who struggle to find the right keywords or identify content gaps, Bloggo provides powerful AI-driven analysis that pinpoints missed opportunities. By selecting a single word, sentence, or paragraph, creators can instantly detect gaps compared to competitor articles and receive tailored suggestions to improve readability, SEO, and overall impact.

The editor combines intuitive formatting tools with real-time AI feedback, including a detection score that highlights plagiarism, spelling, grammar, and style improvements. Detailed editor insights and performance statistics guide creators toward stronger, more credible articles. Users can also choose between AI-powered refinements or expert human review, ensuring every piece of content is polished, trustworthy, and optimized for visibility.

The editor combines intuitive formatting tools with real-time AI feedback, including a detection score that highlights plagiarism, spelling, grammar, and style improvements. Detailed editor insights and performance statistics guide creators toward stronger, more credible articles. Users can also choose between AI-powered refinements or expert human review, ensuring every piece of content is polished, trustworthy, and optimized for visibility.

The editor combines intuitive formatting tools with real-time AI feedback, including a detection score that highlights plagiarism, spelling, grammar, and style improvements. Detailed editor insights and performance statistics guide creators toward stronger, more credible articles. Users can also choose between AI-powered refinements or expert human review, ensuring every piece of content is polished, trustworthy, and optimized for visibility.

By blending advanced automation with meaningful control, Bloggo helps users create high-quality, SEO-friendly articles that rank better, resonate with audiences, and stand out from the competition.

By blending advanced automation with meaningful control, Bloggo helps users create high-quality, SEO-friendly articles that rank better, resonate with audiences, and stand out from the competition.

By blending advanced automation with meaningful control, Bloggo helps users create high-quality, SEO-friendly articles that rank better, resonate with audiences, and stand out from the competition.

Plan Smarter, Publish On Time

The Content Calendar in Bloggo was designed to simplify planning while giving users full control over their publishing strategy. Acting as a central hub, it allows creators to organize, schedule, and monitor their articles with clarity and ease. Powered by intelligent AI suggestions, the calendar recommends optimal publishing times to help maximize visibility, reach, and audience engagement.


By consolidating all projects into a single, kanban UI article list by date, users can seamlessly manage their pipeline without the friction of scattered tools. The workflow ensures creators can plan ahead with confidence, adjust schedules effortlessly, and keep their content strategy aligned with business goals. The interface combines automation with simplicity and providing a reliable foundation for scaling content operations.

Plan Smarter, Publish On Time

The Content Calendar in Bloggo was designed to simplify planning while giving users full control over their publishing strategy. Acting as a central hub, it allows creators to organize, schedule, and monitor their articles with clarity and ease. Powered by intelligent AI suggestions, the calendar recommends optimal publishing times to help maximize visibility, reach, and audience engagement.


By consolidating all projects into a single, kanban UI article list by date, users can seamlessly manage their pipeline without the friction of scattered tools. The workflow ensures creators can plan ahead with confidence, adjust schedules effortlessly, and keep their content strategy aligned with business goals. The interface combines automation with simplicity and providing a reliable foundation for scaling content operations.

Plan Smarter, Publish On Time

The Content Calendar in Bloggo was designed to simplify planning while giving users full control over their publishing strategy. Acting as a central hub, it allows creators to organize, schedule, and monitor their articles with clarity and ease. Powered by intelligent AI suggestions, the calendar recommends optimal publishing times to help maximize visibility, reach, and audience engagement.


By consolidating all projects into a single, kanban UI article list by date, users can seamlessly manage their pipeline without the friction of scattered tools. The workflow ensures creators can plan ahead with confidence, adjust schedules effortlessly, and keep their content strategy aligned with business goals. The interface combines automation with simplicity and providing a reliable foundation for scaling content operations.

As a result, Bloggo empowers users to stay consistent with publishing, reduce scheduling errors, and optimize campaign timing, helping them deliver stronger results with less effort. This improvement not only streamlines the workflow but also demonstrates how thoughtful UI can directly impact user experience, engagement, efficiency, and overall content performance.

As a result, Bloggo empowers users to stay consistent with publishing, reduce scheduling errors, and optimize campaign timing, helping them deliver stronger results with less effort. This improvement not only streamlines the workflow but also demonstrates how thoughtful UI can directly impact user experience, engagement, efficiency, and overall content performance.

As a result, Bloggo empowers users to stay consistent with publishing, reduce scheduling errors, and optimize campaign timing, helping them deliver stronger results with less effort. This improvement not only streamlines the workflow but also demonstrates how thoughtful UI can directly impact user experience, engagement, efficiency, and overall content performance.

The Result

Bloggo combines AI-powered automation, expert review, and user-first design to transform how blogs are created and managed. It simplifies research, drafting, and optimization into one seamless workflow, helping creators produce SEO-friendly, high-quality content with greater speed and consistency.


Grounded in research and iterative design, we focused on clarity, accessibility, and ease of use. The refreshed visual system strengthens information hierarchy, while the simplified interface reduces cognitive load and gives users full control from research to publication.


By blending AI efficiency with human insight, Bloggo offers a clean, professional, and scalable platform that enhances productivity, builds trust, and stands out in the AI content space.


“Bloggo empowers creators to publish smarter—combining AI precision with human creativity.”

UX Research

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UX Design

User flow

Wireframe

UI Design

Web App

Responsive Web App

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Illustration